1. Why do you lose web traffic?
As we discussed this topic: Website traffic loss audit, let’s ask what causes your traffic to fall.
If you are losing traffic for no apparent reason, your bounce rate is too high, your pages are hardly getting any time on site, or your visitors are getting distracted and leaving, you might have a problem with your website that needs solving.
2. Preventing traffic loss through negative SEO
Negative SEO is an attempt to harm the ranking of your website by manipulating search engine results pages (SERPs).
If a competitor is at the top of the SERPs for a popular search term, a lot of traffic will likely be driven to their website.
Website traffic loss audit is necessary on a consistent basis. This is a threat to your website’s success, so your goal is to get your website at the top of the SERPs instead, or at least in a good position.
This guide will show you how to prevent loss of web traffic through negative SEO by using certain SEO techniques.
3. How to prevent content theft with website traffic loss audit
The internet is a wonderful place; you can get information about almost anything and everything at your fingertips. But this also makes it easy for bad people to steal your content and present it as their own.
Content theft can seem harmless to many people, but it can lead to serious consequences.
Content theft can mean major losses if you’re a small business and your website is your main source of income. Website traffic loss audit can expose the leaking sources.
There is a legal action that you can take against content thieves, but the first step is to prevent them from stealing your content in the first place.
Everyone who has created a piece of content knows the feeling of seeing their content on someone else’s website without any indication of where it came from.
This is called content theft, and stealing content can have a devastating effect on your business. The best way to prevent content theft is to put your copyright on every website page.
4. Don’t let duplicate content hurt your rankings
Duplicate content appears on your site and is also present on other sites. Duplicate content can hurt your rankings if multiple URLs point to the same content.
For example, if you have a page on your site with your company’s name and address, but that same information is on your Contact Us page, you have duplicate content.
This can be fixed by removing the information from the Contact Us page and putting it on your About Us page (or vice versa).
On the surface, duplicate content seems like a good thing, but with your thorough website traffic loss audit, you can find out how this affects your site.
You have the same content on your site, and the duplicate is on another site you are linked to. Why not? Well, because duplicate content can hurt your rankings.
If you have duplicate content on your site, it can hurt your search engine rankings. Google isn’t stupid.
If you have the same content on your site as is found elsewhere, Google is going to penalize you.
More than likely, you will also be punished by Yahoo, Bing, and other search engines.
You can prevent duplicate content by using 301 redirects. This way, search engines will see the duplicate content, but you can redirect the duplicate content to your original page.
5. How to earn a link from competitors
If you want your site to rank, you need links. And if you want to get links from other sites, you will sometimes need to ask.
This is a valuable marketing tactic, especially if you want to get links from authority sites.
If you suddenly ask a site if they can link to your site, they might think you are just trying to take advantage of them or steal their traffic.
So how can you get a site to link to your site without looking desperate or “black hat?” Here are some tips.
6. What to do when the content you create becomes popular
Content creation is one of the most effective ways to promote your business. This can take many forms, including articles, infographics, videos and even podcasts.
The problem is that content creation is time-consuming and the more time you spend creating the content, the less time you have to promote it.
Though the effort of searching may be intense, but website traffic loss audit will be rewarding in the end.
At some point, you will probably have created a piece of content that becomes incredibly popular.
For example, your article may become viral if you’re writing a blog. But if you’re not ready, your popularity could quickly end. What can you do to prevent this?
Let’s face it. You never know which piece of content will go viral. But when it does, there are a few things you can do to capitalize on it.
Knowing that a single piece of content may not make you burst with traffic overnight is important.
Your blog might take a couple of months to generate the traffic you want. So get ready for that. Know about link building blog here.
7. How to prevent your site from being hacked
The biggest threat to any business is the possibility of being hacked. This can lead to being shut down, losing a lot of money or spending a lot of time trying to fix things.
Hackers take advantage of the vulnerabilities in your website, so it is important to have a security system in place.
If you are worried about your site being hacked, here are some tips to help prevent it.
Web security is a constantly changing and growing field. New hackers, malware, and vulnerabilities are always being discovered and exploited.
Many people think that the most important thing they can do to protect their websites is run the latest WordPress version with the latest patches. Website traffic loss audit will reveal more than that.
While this is certainly important because it’s easy for the user to do, it’s not the most important thing.
The most important thing you can do to protect your website from being hacked is to take the time to understand how hackers work and how you can protect yourself from their attacks.
8. How to make sure your website is HTTPS compliant
If you run a website, you know it’s a big responsibility to keep it running and the content updated. But many factors can affect your website and cause it to lose visitors, not to mention search engine rankings.
Many webmasters have decided to switch from HTTP to HTTPS, as it is more secure and a ranking signal as Google suggests.
So, if you are planning to make a switch from HTTP to HTTPS, you need to understand that it is a process that requires more than just switching your servers.
9. How to make your website faster
Speed is one of the basic requirements for your website. There is a lot of competition for the attention of your visitors, and if your website is slow, you lose.
Google even has a speed index, which is a place where Google ranks the fast sites.
Many people like to compare the speed of their websites with Google, but the fact is that if your website is too slow, you can lose a lot of traffic.
10. Be proactive and seek solutions
Implement the steps in this blog to keep your visitors and maintain your online presence. As you can see, so many factors can cause your traffic to decline. Website traffic loss audit will help you safeguard your online efforts from waste.
It’s important to be proactive and seek solutions to these problems so you don’t lose your web traffic.
We hope that this blog post has provided you with some solutions to help you solve these problems. Order our website traffic to help you grow your business.